7、公司全体并肩作战

7、公司全体并肩作战

经过Thomas的巧妙提示，各部门针对这个致力于product improvement的project纷纷提出了各自的看法和建议。Marketing Department认为这次针对新产品的marketing campaign任务较重，一定要采用较之前concept（观念）不同的宣传方法，才能给受众以freshness（新鲜感），让他们有跃跃欲试的购买冲动； 另外，要给顾客提供三个月的free usage（免费试用）时间，让他们有兴趣再次尝试Innovo的同类产品。Sales Department认为，这次和分销商签订合同时，要附加一条保证质量的term（条款），规定如果因为Innovo的产品质量问题而影响了分销商的经销，所造成的损失将由Innovo负责compensate（补偿）；对于分销商反馈回来的客户使用问题，将予以奖励。同样，对于end customer（终端消费者）发现Innovo产品质量问题，经查属实的，也将予以奖励。Production Department 保证根据需要调整production schedule（生产进度），其他产品适当给这款software让路。Public Affairs Department也表示，他们将委托公关公司组织媒体针对新产品的特殊性能和顾客使用感受进行大规模正面报道，来引导舆论。Finance Department针对这次大投入的new production introduction准备拟定一个特别的budget proposal（预算议案），向总部申请使用费用，保证整个plan能够按期得到implementation（实施）。

Thomas的眉头终于舒展开来，他知道，自己的目的达到了，现在各个部门的参与和支持的积极性都被调动起来了。接下来，就是R & D Department冲锋陷阵，大展拳脚的时候了。Thomas觉得应该把任务作出具体分配，以保证在接下来的实施过程中，进度不受各种因素的影响，而且行动有所supervision（监督）。

于是在会议即将结束的时候，Thomas提出分组实施刚才制定的计划，并且确定在接下来的一个月里大家要定期碰头，以便及时商量和解决问题，督促计划实施的progress（进度）。

Encourage participation and discussion.

Organize implementation of plan.

Make timetable for further meeting.

Unfortunately, our time together is drawing to a close and we won't be able to take any more questions today. I have been very favorably impressed by today's discussion, but a great deal of work remains to be done.

I propose that we form two committees to focus on the major outstanding issues. Nancy, I would like you to head the first committee, which is charged with developing a new marketing campaign that will help us reach our target market. I, myself, will be the chairperson of the second committee, which will begin making the proposed product changes ASAP.

I would also like to establish a regular meeting schedule so that we can convene and have the committees report back to the larger group about their progress. If this time slot is convenient for everyone, I propose that we meet at this time every Tuesday for the coming month. At that point, we can reevaluate our situation and determine whether we would like to continue with the meetings.

OK. If you don't have anything against this, I would like to conclude this meeting. Thank you very much for your participation and valuable suggestions.

大家都一致接受了Thomas的提议和他的分组安排。会议之后，Thomas组织研发部的员工加班加点地赶着研发改良版的software，并把产品特征随时inform给市场部，让他们迅速根据这些特性制定产品marketing campaign plan。生产部门也随时按照他们的研发进度准备生产equipment（设备）。因为Finance Department拟定的budget proposal有理有据，突出了事态的urgency和重要性，在经过总部的核实后，这份proposal很快就被批准了。财务上的支出有了guarantee。公共事务部抓紧时间联系媒体准备材料，争取在产品一投入市场就大量发稿。

这将是紧张而忙碌的一个月，希望大家的付出能够挽回局势，为Innovo重新夺回市场份额。