今年万圣节扮什么？大数据帮你推荐了10种选择

Stephen King's 1986 novel, It, has been catapulted into the limelight once again following the recent release of director Andy Muschietti's chilling adaptation. According to Pinterest, the number of users 'saving' clown make-up and costume ideas is up 941% year-on-year, with Lyst witnessing an increase in searches for exaggerated ruffled shoulder shirts and white gloves, as well as a 14% increase in searches for lace up pom-pom sneakers in the last month. All this points towards the idea that King's protagonist, Pennywise, is likely to be an extremely popular costume this Halloween.

安德斯•穆斯切蒂翻拍的恐怖片《小丑回魂》近日热映，让史蒂芬•金1986年的小说《死光》再次成为人们关注的焦点。照片分享网站Pinterest称，收藏小丑妆容和服装的用户同比增长941%。而Lyst发现，搜索浮夸的荷叶领T恤和白手套的用户有所增加，而搜索系带毛球运动鞋的用户上个月增加了14%。种种迹象表明，小丑Pennywise很可能成为大受欢迎的万圣节造型。

2. A Stranger Things character 《怪奇物语》中的角色

The launch of series two of Stranger Things has been strategically timed to coincide with Halloween this year, meaning that the show remains at the forefront of the costume queen's psyche.

《怪奇物语》第二季的播出时间特意赶在了今年万圣节，这意味着这部电视剧依然将是变装女王的首选。

Pinterest saves for Stranger Things are reportedly up forty times, while Lyst data indicates that searches for trucker caps and 1980s printed t-shirts (like those worn by the male characters) are also up. Could this mean more people will be dressing up as Mike, Dustin and Lucas as well as Eleven this Halloween?

据报道，Pinterest上《怪奇物语》的有关收藏数量上涨了40倍，而Lyst的数据显示，卡车帽和上世纪80年代印花T恤(片中男性角色穿着的款式)的搜索量也有所增加。这是不是意味着，今年万圣节会有更多人扮成麦克、达斯丁、卢卡斯和Eleven?

3. Belle from Beauty and the Beast 《美女与野兽》: 贝儿

The combination of La La Land, starring Emma Stone, and Beauty and the Beast, in which Emma Watson plays Belle, has meant that searches for yellow dresses have soared this year. Lyst has reported a leap in search traffic for yellow tiered gowns (like that worn by Watson in Disney's adaption) this summer - around the same time teenage girls across the pond start scouring the web for prom dresses. If you did invest in a lemon, saffron or buttercup frock, re-wearing it for Halloween would be a savvy way to save on your costume.

石头姐主演的《爱乐之城》和艾玛•沃森主演的《美女与野兽》撞到一起，意味着今年关于黄裙子的搜索量飙升。据Lyst称，黄色公主裙(艾玛在电影中穿的那种裙子)今夏的搜索量成飞跃式增长，这正好是美国少女们开始在网上淘舞会礼服的时间。如果你买过柠檬黄、橘黄色或者金黄色的连衣裙，那么把它当作你的万圣节服装将是一个省钱的好办法。

4. A giraffe 长颈鹿

Move over creepy (read: sexy) cat, lion, or other animal with whiskers; there is apparently a new king of the jungle. Giraffes are apparently set to be one of this year's most popular Halloween costumes. Pinterest saves for giraffe makeup and costume images are up nearly 1200% on this time last year, with Lyst also reporting a 27% increase in searches for 'giraffe print' since last June.

不要再扮成吓(xing)人(gan)的猫咪、狮子，或者其他长胡须的动物啦，丛林之王貌似已经易主。长颈鹿似乎将成为今年最受欢迎的万圣节扮相之一。Pinterest上长颈鹿妆容和服饰照片的收藏量比去年增长了近1200%。而Lyst也表示，“长颈鹿图案”的搜索量自去年6月以来增加了27%。

5. Wonder Woman 神奇女侠

Perfectly embodying the strong/sexy aesthetic du jour, it's unsurprising that Wonder Woman remains a popular costume choice for Halloween. Add to that the fact that the mesmeric Gal Gadot played the female heroin in Warner Brother's Wonder Woman movie earlier this year, and you can bet you'll spot a red corset or two out and about on October 31st.

神奇女侠完美诠释了时下最流行的强势性感风审美，这个造型在万圣节上继续流行并不令人意外。再加上有迷人的盖尔•加朵在华纳兄弟今年早些时候的电影中扮演这位女英雄，你肯定会在10月31日这天看到一两个穿着红色紧身衣的人。

Lyst has reported a 115% increase in searches for 'red corset' year-on-year, with sales of chunky gold cuffs, like those worn by the bomb-shell-cum-super-hero, up 15% since June. And Pinterest's findings support this, with 230,000 Wonder Woman costume ideas currently saved on the app.

据Lyst称，“红色紧身衣”的搜索量同比增长115%，而神奇女侠类似款式的厚重金色手镯的销量自6月以来上涨了15%，Pinterest应用上目前关于神奇女侠造型创意的收藏量为23万。

6. A Game of Thrones character 《权力的游戏》中的角色

Game of Thrones has been the subject of many excitable conversations and Instagram memes of late, and it seems the show, which just concluded its penultimate series, is having a marked effect on our wardrobes too.

《权游》一直都是许多人兴致勃勃讨论的话题和Ins热门表情包的主题。这部剧的第七季刚刚完结，现在，我们的衣橱似乎也明显被其影响。

Daenerys Targaryen, the character played by Emilia Clarke who is usually in a Grecian-esque gown, is likely to be at least partially responsible for the 30% year-on-year increase in searches for this style of dress as reported by Lyst. Pinterest too, had witnessed a spike, with saved images of the Khaleesi up 91% every year.

据Lyst报道，古希腊风格礼服的搜索量同比上涨30%，这其中至少有一部分是因为艾米莉亚•克拉克扮演的龙妈，她经常穿这种风格的衣服。Pinterest上也有同样的情况，龙妈图片的收藏量每年上涨91%。

Not rugged enough for you? Kit Harrington's character, King of the North Jon Snow, is also set to be a popular choice for Halloween this year, with Pinterest saves up 280% year-on-year, and Lyst's witnessing of around 4000 searches a day for black and grey fur stoles.

如果你觉得这个角色不够硬汉，那么北境之王囧雪也是今年万圣节颇受欢迎的选择。Pinterest上的相关收藏量同比增加280%，而Lyst上黑色和灰色的毛皮披肩单日搜索量约为4000次左右。

7. A Baywatch babe 《海滩救护队》中的性感女郎

Baywatch has witnessed a revival thanks to the new movie starring Dwayne Johnson, Zac Effron and Alexandra Anna Daddario which hit cinemas earlier this year. As a result, Pinterest has witnessed a 147% increase in related costume ideas from last year. Lyst has also seen a knock on effect from the Seth Gordon-directed film, with global searches for red one-pieces up 240% this summer.

由塞斯•戈登执导，巨石强森、扎克•埃夫隆和亚历桑德拉•安娜•达达里奥主演的《海滩救护队》今年早些时候火爆热映，让这个翻拍故事又火了一把。于是，Pinterest上的相关主题服饰创意与去年相比增加了147%。Lyst上也产生了同样的效应，今年夏天，红色连体衣的全球搜索量上涨了240%。

8. A hippie 嬉皮士

Popularity for jazzy flares and colorful sunglasses, as seen on catwalks, street style stars and celebrities alike this, shows no signs of waning. The 60s hippie spirit is here to stay, and apparently it could provide the premise for many a Halloween costume.

无论是在模特、街拍明星，还是名人身上，你都能看见花哨的喇叭裤和五颜六色的太阳镜，这种潮流似乎没有任何衰退的迹象。上世纪60年代的嬉皮士精神一直流行，而且似乎会影响许多万圣节造型的风格。

Searches via Lyst for printed flared trousers are up 150% since June, with flower crowns and quirky round sunglasses repeatedly selling out. Pinterest has seen a similar pattern, with saves for hippie outfit ideas up 130% each year.

Lyst上印花喇叭裤的搜索量自6月以来上涨了150%，而花冠和奇葩圆形太阳镜持续热销。Pinterest上的情况类似，嬉皮士服饰搭配收藏量每年增长130%。

9. A unicorn 独角兽

Thought a glittery, rainbow-hued unicorn outfit was the preserve of festival-goers? Think again.

你以为闪亮的彩虹色独角兽套装只是参加庆典的选择?那你就错了。

Lyst has reported a 130% increase in searches of 'unicorn' since May, and saved pins on Pinterest are also up 110% year-on-year, with clicks for unicorn headbands apparently proliferating globally.

Lyst称，“独角兽”的搜索量自5月以来增加了130%，而Pinterest上的相关收藏数量也同比增长110%，独角兽头巾的全球点击量显著增加。

10. A mermaid 美人鱼

This just in: sexy sea siren looks are trending. Apparently mermaids have triggered more than 1.4 million saves on Pinterest and 'mermaid leggings' have racked up an impressive 8,000 searches a month globally on Lyst since July.

性感美人鱼的造型似乎很火。据称，美人鱼在Pinterest上的收藏数已经超过140万，而自7月以来，Lyst上的“美人鱼尾”单月全球搜索数量已经高达8000次。

So, whether you're a perpetual fan of Disney's red haired heroin Ariel, or just fancy using Halloween as an excuse to slink around in a sequin dress for the evening: don't rule out dressing up as a mermaid just yet.

所以，无论你是迪士尼红发少女艾莉尔的忠实粉丝，还是想借着万圣节的机会穿上闪亮的连衣裙四处游荡，都不要拒绝美人鱼这个造型。