亚马逊“跨境电商平台”落户上海

An Amazon banner displays at an electronic exhibition on June 28, 2012 in Shanghai. [Jing Wei / Asianewsphoto]

A memorandum of understanding was signed between Amazon and the Shanghai FTZ on Monday, under which Amazon will open its new cross-border e-commerce platform in the free trade zone.

(美国)亚马逊公司与上海自贸区于周一签署合作备忘录，亚马逊将在上海自贸区在打造新的跨境电子商务平台。

亚马逊将正式在上海自贸区设立国际贸易总部，发展跨境电子商务(cross-border e-commerce)、跨境贸易(cross-border trade)和跨境金融业务(cross-border financial service)，该总部将成为亚马逊全球业务的枢纽。

目前，亚马逊在自贸区的跨境通平台上兼有“直邮”、“自贸”的模式。前者是消费者购买境外商品，通过国际运输发送，直接送达境内消费者;后者是境外商品入境后暂存自贸区内，消费者购买后以个人物品出区，包裹通过国内物流送达境内消费者。这些国外商品进口时，按个人物品行邮税(tax/tariff on baggage and articles accompanying incoming passengers and personal postal articles)征税。