An energy-saving haircut is a mainly short haircut that would reduce power consumption regarding hair driers or water.
The Japanese government has called on companies and households to drastically reduce the amount of energy they consume after the Fukushima nuclear plant was destroyed. A Japanese company is taking the national campaign to reduce power consumption to extremes by prescribing an energy-saving haircut for all the staff。
Construction firm Maeda Corp. has requested that its 2,700 staff adopt identical hairstyles - the men a short back-and-sides but slightly longer on top and the women a "cute" bob with a longer fringe that can be swept to one side。
"Our company is very keen on protecting the environment and we encourage our staff to adopt many environment-friendly actions. We believe if people have short hair they do not need to use their hair driers for so long and they will use less water," said Chizuru Inoue, a spokesman for Maeda Corp. Another advantage, she said, is that it is easier to make short hair neat again after staff have been wearing hard hats and sweltering on construction sites。Other companies have introduced power-saving schemes, including shifting production to weekends and at night。