He has been dead for nearly 40 years. But now he’s back to promote Johnnie Walker Whiskey in a new TV commercial. The new ad uses sophisticated computer graphics to recreate Lee. In the ad he strolls on a balcony with the Hong Kong skyline behind him . Lee gives a short speech as he walks and the commercial ends with a close-up shot of Johnnie Walker Whiskey . The company says it is a tribute to commemorate the 40th anniversary of Lee's death.

The ad stars the Hong Kong actor and Bruce Lee lookalike , Danny Chan Kwok Kwan. A digital recreation of Lee's face was placed over video of Chan's face. .

The ad has stirred controversy . Some have described it as in bad taste .

Bruce Lee is known around the world for his movies and fighting style. He is perhaps the world's most famous Hong Konger . Lee died at the age of 32 in 1973.