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汉堡王(Burger King)推出不可思议的巨无霸汉堡

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2019年11月14日

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Burger King is adding Impossible Whoppers to its kids meals

汉堡王(Burger King)在其儿童套餐中添加了不可思议的巨无霸汉堡

The fast-food chain announced Monday that they are expanding their plant-based offerings to include an Impossible Whopper Jr., as well as Impossible versions of their value meal and kids meal sandwiches, making Burger King the first fast-food chain to feature plant-based meats on their kids menu.

这家快餐连锁店周一宣布,他们将扩大植物性食品的供应范围,包括不可思议的汉堡二世,以及不可思议的超值套餐和儿童套餐三明治,使汉堡王成为第一家将植物性肉类列入儿童菜单的快餐连锁店。

The rollout will take place this week at 180 locations in Milwaukee, Wis.; Cedar Rapids, Iowa; Augusta, Ga.; Cincinnati and Buffalo, NY.

本周将在威斯康星州密尔沃基、爱荷华州锡达拉皮兹、佐治亚州奥古斯塔、纽约州辛辛那提和布法罗的180个地点展开。

汉堡王(Burger King)推出不可思议的巨无霸汉堡

This summer, the company debuted the Impossible Whopper at 7,000 restaurants across the US, becoming “one of the most successful product launches in brand history,” Burger King wrote in a recent press release. The new burger helped boost their sales by 5 percent in the last quarter, according to a Restaurant Brands International (QSR) report.

今年夏天,该公司在全美7000家餐厅推出了这款不可思议的巨无霸汉堡,成为“品牌历史上最成功的产品发布之一”,汉堡王在最近的一份新闻稿中写道。据国际餐厅品牌(QSR)的报告显示,这种新型汉堡在上个季度帮助他们的销售额提高了5%。

The addition of the plant-based meat on their value menu, which includes their classic hamburger and cheeseburger options, should also appease critics who have said that the cost of an Impossible Burger makes it inaccessible to the everyday customer.

他们的超值菜单中加入了以植物为基础的肉类,包括经典的汉堡和芝士汉堡,这应该也能平息批评者的批评,他们曾说,一个不可能的汉堡的成本使它无法赢取日常顾客。

Despite the call to drive down the price of plant-based meat alternatives, experts warn that the cost to your health is just as important. Last month, Dr. Sean Heffron, a cardiologist at NYU Langone, told The Post that he considered Impossible and conventional burgers on par in terms of nutrition.

尽管呼吁降低以植物为基础的肉类替代品的价格,专家警告说,这对你的健康造成的代价同样重要。上个月,纽约大学朗格尼分校(NYU Langone)的心脏病学家肖恩·赫夫伦(Sean Heffron)博士告诉《华盛顿邮报》,他认为在营养方面不可能和传统汉堡相提并论。

“It’s all the same,” said Heffron. “A lot of simple carbs and high-saturated-fat foods.”

“一切都一样,”赫夫伦说。“很多简单的碳水化合物和高饱和脂肪的食物。”


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