迪斯尼将于10月4日在全国范围内推出25家店

迪斯尼将于10月4日在全国范围内推出25家店

Walt Disney Co (DIS.N) and Target Corp (TGT.N) announced a collaboration on Sunday that will open 25 Disney stores inside select Target locations nationwide on Oct. 4, with plans for 40 additional sites by October next year.

华特-迪士尼公司(DIS.N:行情)和塔吉特公司(Target Corp .)周日宣布合作，将于10月4日在全美选定的目标地区开设25家迪士尼门店，并计划在明年10月前再开设40家门店。

Disney said in a statement that the “shop-in-shop” would feature an array of more than 450 items from the company, including more than 100 products previously only available at its locations.

迪士尼在一份声明中称，“店中店”将展示该公司超过450件商品，其中包括100多种以前仅在其所在地销售的产品。

Disney stores will launch inside Target in major cities such as Philadelphia, Denver and Chicago. The company has stand-alone stores, but has closed its locations in West Virginia and Florida this year.

迪士尼门店将在费城、丹佛和芝加哥等主要城市的塔吉特百货内部开业。该公司拥有独立的门店，但今年已关闭了在西弗吉尼亚州和佛罗里达州的门店。

Target, in a separate announcement on Sunday, said it would open a store at Flamingo Crossings Town Center in Florida at the western entrance of the Walt Disney World Resort in 2021.

塔吉特百货周日在另一份声明中表示，将于2021年在佛罗里达州火烈鸟十字镇中心(Flamingo crossing Town Center)开设一家门店，位于迪士尼乐园(Walt Disney World)西部入口处。

“We believe the combination of Disney’s unmatched entertainment and storytelling with our omni-channel retail platform will create inspiring and unique experiences for our guests,” Brian Cornell, chairman and chief executive officer at Target, said in a statement.

塔吉特董事长兼首席执行官布莱恩•康奈尔(Brian Cornell)在一份声明中表示:“我们相信，将迪士尼无与伦比的娱乐和叙事与我们的全渠道零售平台相结合，将为我们的客人创造鼓舞人心的独特体验。”

“This collaboration reflects the strength of our platforms and assets to create value for guests and growth for both companies beyond the traditional retail model,” he added.

他补充说：“这种合作反映了我们的平台和资产的优势，为客人创造价值，并为两家公司带来超越传统零售模式的增长。”

Guests can browse and purchase Disney store specialty merchandise from Disney, Pixar, Marvel and Star Wars, at select Target locations, the Target statement said.

目标声明称，客人可以在选定的目标地点浏览并购买迪士尼、皮克斯、奇迹和星球大战等迪士尼专卖店的特色商品。

The Disney store at Target will operated by the latter, with the “shop-in-shop” layout having an average of 750 square feet, located inside Target stores adjacent to children’s clothing and toys.

塔吉特的迪士尼门店将由塔吉特经营，“店中店”的布局平均为750平方英尺，位于塔吉特门店内，毗邻儿童服装和玩具。

The Target announcement came after the company beat expectations for earnings and raised its full-year outlook, as its investments in same-day delivery and pickup services increased traffic to its website and stores.

该公司公布这一目标之前，该公司超越了对盈利的预期，并提高了其全年前景，因为其对当日送货和取件服务的投资增加了其网站和商店的流量。

Led since 2014 by retail-industry veteran Cornell, Target has bounced back from a slide three years ago that saw its margins drop, prompting a rethink that has seen it remodel hundreds of stores each year.

自2014年以来，塔吉特百货由零售业资深人士康奈尔大学(Cornell university)领导，已从三年前利润率下滑的局面中反弹，这引发了一场反思，该公司每年都要对数百家门店进行改造。

Disney reported a steeper earnings decline than Wall Street expected, as the company poured money into its ambitious plunge into streaming media and began folding in assets purchased from Twenty-First Century Fox.

迪士尼(Disney)公布的收益降幅超过华尔街的预期，该公司将大量资金投入雄心勃勃的流媒体业务，并开始折算从21世纪福克斯(21st Century Fox)购买的资产。